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Library Communications

This guide is an overview of communications tools, resources and policies for the University Library. News. Events. Social Media. Publications. Press Releases.

Sample Projects

Special Collections and University Archives exhibition graphic 

Digital Scholarship and Initiatives, seed catalogs, social media

Open Access by the numbers

Multicultural Student Organizations

About The Team

University Library Communications is a one-stop-shop where library staff can obtain assistance with marketing, public relations, branding, graphic design, communications strategy, and external-facing event support. Use this guide to get a better understanding of our services and how we can partner with your department to meet your goals.
This guide offers a wide range of resources. To begin a project, click the link below that best describes your needs:
• To request marketing products and services, click on the Marketing Request Form or
• To plan a public-facing event, click Plan an Event to get started or
• To request workshop communications support, click the Workshops tab for information about planning.
This places you in our team project queue, which helps us prioritize and balance project deadlines.

About The Library

University Library

The faculty, staff and student assistants at the Iowa State University Library serve the university community; we help researchers in their scholarly pursuits and facilitate the endeavors of students to ensure their education outcome aligns with the land-grant mission of Iowa State. In order to maximize use of library services and resources and ensure the skills of librarians and staff are fully utilized, said services and resources must be communicated effectively to constituents (in one clear voice), in a comprehensive way, efficiently and strategically.

Brand

Iowa State University is a premier land-grant institution and resolved to make education and resources available to all. The library is a valued resource and committed to serve the large and diverse community on the physical campus, online (around the clock), in Iowa, the nation and around the world. The library has an array of programs, events, resources, services, and expert librarians and staff ready to assist students and faculty with research pursuits.

Message

A goal for the library is to effectively communicate and enhance awareness of library programs and services.
We serve Iowa State University, Iowans and through our online presence, scholars around the world. We provide services and resources that our constituents want and need. We present a distinct high-quality image and impart expert knowledge about our services and resources. The image that we project and the language that we use to convey it is clear, consistent and calibrated. Our users are presented with and have access to high-quality information about programs, resources and services, whether they are on campus or at a distance.

Melea Reicks Licht

Melea Reicks Licht

Assistant Director of Communications

Melea directs marketing, public relations, branding, graphic design, communications strategy, and event support and serves as a liaison to university departments including University Relations. She and the communications team craft print and digital media tailored for specific audiences and outcomes. 

M. Monica Gillen

M. Monica Gillen

Communications Specialist

Monica researches, writes, and edits content for various platforms (print, digital, email marketing, and blogs). Gillen generates and posts social media content with graphics and videos to reach a large audience.

Haylee Sheppard

Haylee Sheppard

Graphic Designer

Haylee designs print and digital materials to help visually communicate and promote the array of departments in the library. This includes social media graphics, signage, fliers, Your Library graphics, animated videos, promotional items, and more.

Susan Gent

Susan Gent

Community Engagement Specialist

Susan consults with staff and faculty when planning events geared for external audiences with a goal of highlighting our library experts and deepening campus relationships. Susan serves as liaison with Ames Public Library.  

Jenni Diaz Garcia

Jenni Diaz Garcia

Library Outreach Specialist

Jenni oversees new student and faculty library experiences, coordinates orientation programs, and collaborates with campus partners on projects for retention and student success. She represents the library in committees and supports outreach activities.