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Innovation and Entrepreneurship Research Guide

Business Plans

Business Models

Business Models are now being used by many people instead of Business Plans. Instead of trying to project years down the road, Business Models emphasize Product-Market fit and adjusting to changing circumstances.

A popular tool for creating business models is Business Model Canvas:

Your Librarian

Jeffrey Kushkowski's picture
Jeffrey Kushkowski
Instruction & Information Services Coordinator
Business and Economics Librarian
150 Parks Library
Phone: 515 294-2408