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BUSAD 490H - Honors Independent Study

Resources for Business Honors Creative Components

Search better

Computers cannot understand language so it's important to give them simple and logical instructions. There are four basic techniques you can use to improve your search skills: keyword searching, Boolean expressions, phrase searching, and truncation. All of these techniques can be combined together to create precise or broad searches.

Google's Inside Search Tips & Tricks is very useful resource for learning the basics of searching. 

Make sure to use more than Google and Google Scholar - there's so much more out there!

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Keywords

Most of us are familiar with keyword searches: you enter in words and you get back results which contain those words. It's important to choose your keywords carefully otherwise you will get no results or the wrong results. Use these basic tips to improve your keywords:

  • Choose the most basic form of a word to use in a search (i.e. use "pizza" instead of "pizzeria")
  • Avoid contractions, uppercase letters, and punctuation.
  • Do not search in sentences or sentence fragments (unless it's a phrase).

AND (find all)

When you combine keywords with AND you will only get results which contain all of the keywords joined by AND.
Use AND when you need to narrow a search to contain ALL keywords.

Example search: cat AND dog
Search results will only contain items which contain the words "cat" and "dog"; search results will exclude items only on cats or only on dogs.

OR (find either)

When you combine terms with OR you will get results which contain any of the terms joined by OR.
Use when you want to broaden a search to search for related terms or variant spellings (example: "climate OR climatic OR climates")

Example searchcat OR dog
Search results will contain items which contain only "cat", only "dog", and items which contain both "cat" and "dog."

NOT (ignore)

NOT is used to specify keywords to ignore. Some search engines and databases don't support NOT (Google uses "-" instead for example). NOT can be useful when you are searching for a word with multiple meanings or need to exclude certain topics from a search.

Example searchgang violence NOT motorcycle
Search results should contain non-motorcycle related gang violence.

Phrase searching

To search for a phrase or multi-word concept place the words or phrase in quotation marks. The quotation marks tell the search to find all of these words together in this order.

Example searches:
"To be or not to be" AND shakespeare
"new york city"
"unmanned aerial vehicle"

Truncation

Truncation is a way to place "wildcard" characters in your searches. This is useful when trying to include word variations in your searches.You need to be careful where you truncate a word - if you truncate too early you may end up with unexpected results that contain unrelated words with the same spellings. The asterisk(*) is the symbol most indexes use for truncation.

Example good truncation search: entrepen*
This search will return results for entrepreneur and entrepreneurial. This is a good use of truncation.

 

Example bad truncation search: creat*
This search will return results for: creaturecreationcreatecreatingcreator, etc. This is not a good use of truncation.

Nested Searches (aka combining techniques)

You can use parentheses to group different sets of instructions into one, precise search command. Just like in mathematics, the computer processes the statements in parentheses first, and then applies the commands outside of the parentheses to the results.

Example searches:

(cat OR cats) AND "house train*"

This search will retrieve results that contain the phrases "house training" or "house train" and EITHER cat or cats. If you truncate cat* you would get way too many irrelevant results including catatonic, catalyst, etc. so only train is truncated in this example.

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Jeffrey Kushkowski
he, him, his
Contact:
Professor
Innovation and Entrepreneurship,
Business and Economics Librarian
150 Parks Library
515 294-2408