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SCM 495: SCM Case Competition

Business Model Canvas

If you're writinging a business plan, you need to be familiar with the Business Model Canvas developed by Alexander Osterwalder. The Business Model Canvas is a strategic tool for analyzing the purpose, customers, revenue streams and outputs for a business. It can be used to develop a business model a new business, or it can be used to describe an existing business.

The advantage of the Business Model Canvas is that it is flexible, easy to implement, and provides a clear picture of the challenges for both new and existing businesses. There is a link to the Business Model Canvas below and that page is also available in Canvas. You can do to google search, or search an article index for more information.



Business Model Canvas Examples

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Jeffrey Kushkowski
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Innovation and Entrepreneurship,
Business and Economics Librarian
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