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Apparel, Events, and Hospitality Management Research Guide

Tools for locating information in apparel, events, and hospitality management (AESHM).

Market Segments

The ISU Library has a number of New Stategist publications on different market segments. Enter "New Strategist" in the search box below to get a list. Items are available in Parks Library.

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New Strategist Publications

New Strategist Publications provide market information about different demographic segments. The titles listed below are a representative of the kinds of topics covered. Use the search box on the left to find more titles.

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Charles Yier
150 Parks Library
Iowa State University