AMD 2750 covers the principles of merchandising as applied to retail, service, events, and hospitality-related businesses. Study of the planning, development, and presentation of apparel and hospitality-related products, services, and experiences. Industry and market research, planning of new offerings, and development of promotional and competitive strategies for various retail formats.
| Instructor: Prof. Doreen Chung |
| Email: tdchung@iastate.edu |
| Phone: 515-294-4022 |
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