AMD 6760 reviews current merchandising theory, research, and methodology. Emphasis on the evaluation and discussion of current and seminal merchandising literature, understanding research processes, interpretation of findings, assessing implications of research for future directions in merchandising, and the development and presentation of original scholarly work.
| Instructor: Prof. Linda Niehm |
| Email: niehmlin@iastate.edu |
| Phone: 515-231-6157 |
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