While you can go to the individual journals to find information about your topic, it's much more efficient to search an article database for your topic. Below are the major databases useful for searching marketing topics.
ABI/Inform has been a premier source of business information for more than 30 years. The database contains content from 1000+ journals and includes full-text access to the Wall Street Journal since 1984.
Easily find information on companies, industries and more in the context of timely news, statistical data, and in-depth reports. Coverage is 1980 to present. Business: Insights tutorial
