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Marketing Research Guide

Introduction to resources for marketing students and faculty

Journal Links

This is a representative list of marketing journals, focusing on consumer behavior. You can search the contents of the individual journals be clicking the links below, or by using one of the indexes to the right.

Article Databases

While you can go to the individual journals to find information about your topic, it's much more efficient to search an article database for your topic. Below are the major databases useful for searching marketing topics.

Your Librarian

Jeffrey Kushkowski's picture
Jeffrey Kushkowski
Instruction & Information Services Coordinator
Business and Economics Librarian
150 Parks Library
Phone: 515 294-2408