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Iowa State University


Marketing Research Guide: Home

Introduction to resources for marketing students and faculty

Quick Links


The Marketing page includes links to major sources of articles, research, organizations, and websites.

How to find this page

The direct URL for this page is:

You can also access it by going to: and selecting Iowa State University Reference from the list.

Get Connected: Off-Campus Access

1. Ready? Get your ISUCard!

2. Set? Set your Library password!

3. Go! Use the ISU e-Library!

If you're prompted to login while connecting to any of the e-Library resources or services, simply use the last 11 digits of your ISUCard number (sometimes called Borrower ID on Library web pages), and use your Library password. Don't have or don't remember your Library password? Set a new one here.

ISU Distance Learning students:

Can't find your ISUCard number? Login to AccessPlus. Choose ISU IDs in the left sidebar to find your ISUCard number. Your Borrower ID is the last 11 digits of your ISU ID number. (Problems? Contact See also our DL Guide.


First, if you're using a Virtual Private Network (VPN), turn it off. A VPN client bypasses the steps listed above and delivers your request directly to the commercial database vendor, but without identifying you as an authorized user/subscriber.

Get help!

Any difficulties finding or using Library resources? Contact us through Ask Us!

Your Librarian

Jeffrey Kushkowski
Business and Economics Librarian
150 Parks Library
Phone: 515 294-2408

Gerdin Office Hours (Fall 2015):
Tuesday: 1-3 pm,
Gerdin 2114
Wednesday: 3-5 pm, Gerdin 2114