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Iowa State University

Advrt 434: Advertising Campaigns   Tags: advertising, classes  

Advertising Campaigns
Last Updated: May 18, 2012 URL: http://instr.iastate.libguides.com/ADVRT434 Print Guide

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Introduction


Course Description: "Development of advertising campaigns for business and social institutions. Projects involve budgeting, media selection, market analysis, campaign strategy, and creative execution."

 

Instructor: Lauren Monahan

Office: 211B Hamilton Hall

 

Librarian: Tobie Matava(tmatava@iastate.edu)

Office: 152 Parks Library

Phone: 294-2849 

Office Hours Greenlee Reading Room:  M 1:00-2:30pm

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Tobie Matava

 
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